H&M Beauty | MOS Flagship Store Opening

We are extremely grateful to H&M Group/ Beauty for allowing us to create this FOOH ad for their social media channels, in occasion of the opening of their new flagship store in the Westfield Mall of Scandinavia in Stockholm. Our aim was to capture the excitement of the store opening and showcase the key brands available at this new location.

The video achieved over 1M organic views within the first 24 hours on TikTok, receiving a strong wave of positive feedback.